Design and User Experience
Another year has come to an end, and with it another holiday shopping season. Did your ecommerce site perform optimally, or is there room for improvement? Make it a New Year’s resolution to take a good look at your ecommerce site and see if it offers the best possible shopping experience. Because the better the experience, the higher the conversion rate. Here’s what your site needs to stand out from the ecommerce crowd.
If you’ve ever visited a website and seen a strangely familiar face, you’re not alone. Many websites use stock photos, because they’re easy and relatively cheap (or even free). But they’re also impersonal, overused, and don’t represent your brand.
As a manufacturing company, you need a website that clearly exhibits your innovation and technological expertise to inspire prospects to contact to your sales team. Whether you’re designing a new website or making user-focused updates to your existing site, these tips will help you turn your website into a powerful marketing tool.
A website redesign can be a game-changer for your business, but it can also take significant resources in time and money, so it’s not a decision to be made lightly. The average lifespan of a well-designed website is 3 to 7 years, but time alone shouldn’t be the main reason for a redesign. That decision should depend less on trends and more on whether your audience is effectively engaging with your site. Here are some good reasons to consider a website redesign and how to determine if they apply to you.
In today’s marketing world, web is the most effective solution for efficiently getting a message out to the masses. But still, nothing quite measures up to the tangible and personal experience of holding and reading a well-executed printed work.
Web design is a fast-moving field, and this year's new design trends, best-practices and technology advances will create an online landscape so visually modern that even the least savvy visitor will stand up and take notice. Here's what you'll see if you decide to give your site a fresh look for 2016.