Technology and Tools
Is there anything you would improve about your website? If your answer is “I’m not sure,” use these 19 tools to measure your website's performance in various categories. They're all free, and none require you to download software, create an account, or sign up for a free trial.
When’s the last time you made a purchase based solely on a written description of an item, without seeing at least a picture of it? If you want a particular haircut, are you more likely to try to describe it in detail to your hairdresser, or simply bring a photo to your appointment?
With Google tweaking its algorithms almost 600 times a year, it’s hard to be 100% sure you’re using the latest SEO best practices on your site. You could be inadvertently making SEO mistakes that could cost you traffic, conversions, and revenue. Here are 15 SEO mistakes that could be hurting your site's performance, and how to fix them.
If you have a website, chances are very good that more and more of your visitors are viewing your site from a mobile device, and are expecting a user experience (UX) that reflects a mobile-first mindset. Among internet users, 93% are at least occasionally viewing websites on mobile devices, and 42% of B2B decision-makers are using a mobile device during the purchasing process.
Here’s what your website needs to give your mobile audience an excellent user experience.
Short for application, an app is a program designed for use on a mobile device. Many of us use apps every day, and the growing popularity of all different types of apps can make businesses who don't have one feel like they should be jumping on the app bandwagon. But not every business needs an app, and there's a lot you’ll need to think about and understand before you decide whether building an app is the right decision for your business. If you do decide to create an app, the next step will be to choose which type of app offers the best combination of functionality and cost. Here's what you need to know to choose the best app for your business.
We’ve all heard about big companies being hacked (Sony, Verizon, HBO), but cyber criminals are increasingly targeting small businesses with scams that don’t involve hacking at all—instead, they use fraudulent emails to fool you into doing the work for them. Here are three of the top email threats for small businesses, and how to guard against them.
At Web Solutions, every new site we build is optimized for mobile, and we've updated many of our older sites to make them mobile-friendly. We’ve also written several blog posts about how important mobile optimization is for modern websites, but there's still a lot of confusion out there about what it means to have a mobile website, how they're built, and what technology and design approach they use. Here are some key mobile-related terms, and what they mean for you.
So you want a new website and you need to choose a content management system (CMS)—a software platform that lets you easily manage and run your website. You’ve heard a lot about choosing an “open-source” CMS, but what does that even mean, and why should you care?
Here at Web Solutions, we build countless websites. All of them have different designs and functionality, but most have four behind-the-scenes elements that we recommend including on every site. They're not flashy, but they're important. Here’s what they are and why we include them.