If you have a website, chances are very good that more and more of your visitors are viewing your site from a mobile device, and are expecting a user experience (UX) that reflects a mobile-first mindset. Among internet users, 93% are at least occasionally viewing websites on mobile devices, and 42% of B2B decision-makers are using a mobile device during the purchasing process.
Here’s what your website needs to give your mobile audience an excellent user experience.
Short for application, an app is a program designed for use on a mobile device. Many of us use apps every day, and the growing popularity of all different types of apps can make businesses who don't have one feel like they should be jumping on the app bandwagon. But not every business needs an app, and there's a lot you’ll need to think about and understand before you decide whether building an app is the right decision for your business. If you do decide to create an app, the next step will be to choose which type of app offers the best combination of functionality and cost. Here's what you need to know to choose the best app for your business.
At Web Solutions, every new site we build is optimized for mobile, and we've updated many of our older sites to make them mobile-friendly. We’ve also written several blog posts about how important mobile optimization is for modern websites, but there's still a lot of confusion out there about what it means to have a mobile website, how they're built, and what technology and design approach they use. Here are some key mobile-related terms, and what they mean for you.
Here at Web Solutions, we build countless websites. All of them have different designs and functionality, but most have four behind-the-scenes elements that we recommend including on every site. They're not flashy, but they're important. Here’s what they are and why we include them.
So you want a new website and you need to choose a content management system (CMS)—a software platform that lets you easily manage and run your website. You’ve heard a lot about choosing an “open-source” CMS, but what does that even mean, and why should you care?
Google Analytics is an incredibly useful tool that helps you understand your audience, track how visitors use your site, and gain insights to drive improvements. It can do a lot to help your business, but it can't do everything.
Another year has come to an end, and with it another holiday shopping season. Did your ecommerce site perform optimally, or is there room for improvement? Make it a New Year’s resolution to take a good look at your ecommerce site and see if it offers the best possible shopping experience. Because the better the experience, the higher the conversion rate. Here’s what your site needs to stand out from the ecommerce crowd.
If you have a website, you’ve probably heard of SSL or HTTPS—an internet communication protocol that adds an extra layer of security to the standard HTTP connection. Though it has been around for more than 20 years, until recently it was used mainly by websites that handle sensitive data such as credit card information. Now, however, all websites are being encouraged to adopt SSL / HTTPS.
There are now more mobile devices than desktops accessing the internet. That means if your website isn’t mobile-friendly, you’re already at a serious disadvantage, and it will only get worse. Here are three reasons you need a mobile-friendly site.