Geno Auriemma
With 11 NCAA championship titles under his belt, UConn basketball coach Geno Auriemma is a legend both on and off the court.
- CADC Excellence: Website Design

Logo Cleanup
Starting with a font treatment from the Geno’s Grille restaurant menu, we created a visual identity for the new website. His last name, as well as a circular backdrop suggestive of a basketball, were added to the logo.


Restaurant Branding & Signage
New restaurant identities were created for Geno’s casino restaurants. We created the logos and worked on the signage for the restaurants.

Wine Label Concepts
To commemorate the Lady Huskies’ 10th NCAA championship win, Geno’s team asked for wine label design concepts. These elegant, eye-catching labels remain true to the Geno Auriemma brand while highlighting the number “10.”

Website www.genoauriemma.com
The official Geno Auriemma website is an entertaining and comprehensive resource on Geno’s many achievements in basketball and beyond. It also showcases his biography, quotes, and career highlights.
- CADC Excellence: Website Design
Landing Pages
To help organize a vast amount of information, we designed a series of custom landing pages. The “Basketball” page includes a championship timeline, media links, and a “This Month in Connecticut Basketball History” feature. “Happenings” offers both upcoming events and a basketball schedule, while other landing pages introduce his restaurants, wines, and line of tomato sauces.