Web Solutions – CT Web Design & Development Company

In the Know – The Web Solutions Blog

We have more than 20 years of experience in digital marketing, but we’re still learning every day. With our In the Know blog, we’re happy to share that knowledge with you.

Is Your Website Making the Right First Impression?

Is Your Website Making the Right First Impression?

It only takes a fraction of a second for visitors to form an opinion about your website. While things like testimonials, reviews, and a high quality blog definitely contribute to the credibility of a website, a first impression is based on the things a user can immediately take in. Here’s what your site should have in place in order to make a great first impression.

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Boost Your Online Conversions with These 10 Web Design Tips

Boost Your Online Conversions with These 10 Web Design Tips

Conversions are crucial to your business, because without conversions, you have no customers. Turning a website visit into a conversion means getting a potential customer to perform a desired action such as making a purchase or subscribing to an email list. 

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What the New Tax Laws for Online Sales Mean for Your Ecommerce Site

What the New Tax Laws for Online Sales Mean for Your Ecommerce Site

For years, businesses were only required to collect state sales tax on online purchases if they operated a physical store in the state. Because traditional retailers had to charge sales tax on every purchase, that gave online retailers a price advantage over physical stores. As of last year, that could be changing.

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Everything You Need to Know About Welcome Emails

Everything You Need to Know About Welcome Emails

How do you welcome your new customers? Fifty years ago a handshake was the best way to greet a new customer and thank them for doing business with you—in the digital age, the welcome email has become the new standard.

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11 Social Media Mistakes That May Be Hurting Your Business

11 Social Media Mistakes That May Be Hurting Your Business

Using social media successfully for your business is a lot more complicated than creating a company page and adding an occasional post. If you don’t know what you’re doing, your social media marketing efforts could be doing your business more harm than good. Here are 11 social media mistakes to avoid.

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