No matter how great your website is, it won’t do anything for your business unless people visit it. If your website traffic is lagging, or you just want to increase the number of potential customers who come to your site, try these 12 methods for giving your website traffic a boost.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
Having the right types of links on your website is one of the best ways to improve your search ranking, boost traffic, establish the authority of your site, and improve the customer experience. Here are the three types of links that are crucial for your website.
Is your marketing ready for the 2020 holiday season? Follow these guidelines to get your business into the holiday spirit and maximize holiday revenue.
It’s always good to know what your competitors are up to. Do they have a new product you should consider adding to your inventory? Are they offering a special deal or discount you should match or beat? Are they using a sales or marketing tactic you should be trying? Have they made a PR misstep that your company can capitalize on?
These free tools can help you keep an eye on what your competitors are doing, and use what you learn to drive your business.
Money alone can’t buy Google rank, but with a little time and strategy you can improve your position on the search engine results page (SERP) without spending a dime. Here are 10 free ways to improve your Google search rank.
E-A-T, which stands for Expertise, Authority, and Trust, is a collection of factors that, while not used as actual metrics or ranking factors, helps Google evaluate the legitimacy of a website.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
Retargeting (also known as remarketing) is a type of advertising that shows potential customers personalized ads based on their previous interactions with your website.
There are many free digital marketing tools that can help you evaluate and improve everything from your website speed to your email subject lines.