When someone Googles a question related to your brand, you want them to find your website. One of the best ways to accomplish that goal is to get content from your website into a Google featured snippet. Capturing a Google featured snippet boosts your visibility, generates traffic to your website, and bolsters your brand reputation.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
Is your marketing ready for the 2021 holiday season? Follow these guidelines to get your business into the holiday spirit and maximize holiday revenue.
Does your website have an FAQ (frequently asked questions) page? If not, it probably should. Here are 9 reasons you should consider creating an FAQ page for your website.
Here at Web Solutions, we build countless websites. All of them have different designs and functionality, but most have five behind-the-scenes elements that we recommend including on every site. They're not flashy, but they're important. Here’s what they are and why we include them.
With Google tweaking its algorithms an estimated 500–600 times a year, it’s hard to be sure you’re using the latest SEO best practices on your site. You could be inadvertently making SEO mistakes that could cost you traffic, conversions, and revenue. Here are 15 SEO mistakes that could be hurting your site’s performance, and how to fix them.
Video is one of the best ways to engage your audience and bring your company, mission, products and services to life in an attention-grabbing way.
If your company's website includes a blog, it’s important to add fresh, high-quality content on a regular basis.
Starting in mid-June, Google will begin using Google Page Experience as a search ranking factor, emphasizing its commitment to rewarding sites that offer the best online experience for their visitors. Here’s what you need to know, and how to prepare.
Creating valuable content for your target audiences is a great way to increase website traffic, improve search engine rankings, and attract and retain customers.