46 Free Digital Marketing Tools for Small Businesses
There are many free digital marketing tools that can help you evaluate and improve everything from your website speed to your email subject lines.
Content Marketing
How to Set Up and Optimize a Google My Business Page
If you have a local business, you can improve your Google search ranking and attract customers by setting up a Google My Business (GMB) page.
4 New Google Tools to Help You Promote Your Small Business for Free
Trying to market your small business on a budget? Google has several new tools to help.
5 Things You Need to Do Immediately After a Website Launch
Your new website is live … now what? Launching a new website is a huge achievement that can do wonders for your business—it can establish an engaging brand identity, improve credibility, create a positive perception of your business, and slingshot you ahead of your competition. But while a new website is a significant milestone, it’s not the end of your marketing journey.
9 Free Content-Checking Tools to Make Your Content 100% Better
Is your marketing content excellent, good, or substandard? How do you tell?
9 Types of Blog Posts to Bring in More Website Traffic
Having a blog on your website is one of the best, most cost effective ways to increase your brand’s profile, reach your target audience, and bring visitor traffic to your site.
13 Product Page Enhancements That Will Make Online Shoppers Click “Buy”
For an ecommerce website, the product page is crucial. It’s the very bottom of the sales funnel, where potential customers decide whether to buy or pass. Making sure your ecommerce product pages are doing everything right is the best way to minimize abandoned transactions and ensure you get the most sales possible. Follow these tips for high-converting product pages.
Why Press Releases Still Work for Online Businesses
Press releases have an old-fashioned reputation. Back when most people got their news from newspapers and television, press releases were the main method used by companies to publicize newsworthy events and accomplishments.
13 Ways to Get More Likes, Comments, Shares and Views on Your YouTube Videos
Every day, people watch almost 5 billion videos on YouTube. The bad news is, if you're a small business trying to get more views and engagement on your YouTube videos, that’s a lot of competition. The good news is, YouTube has almost 2 billion active users, and their appetite for videos is only growing.
New Website Not Getting Results? 10 Possible Causes and How to Fix Them
You have a new website and you’re eagerly waiting for it to start delivering the traffic, leads, and sales you anticipated. You're waiting ... and waiting ... and waiting. At some point it's time to admit that your new website looks great but … it's not working.